Stop second-guessing every piece of content. It's time to send writer's block into the sunset. 

SEO-BACKED BLOG STRATEGY


Do you wish someone would just tell you what to write, how to make it findable, and check your work before it goes live?

You just need to know which things are worth saying and how to say them in a way that people (and search engines) notice. 

You have a Notes app full of half-formed ideas, a handful of blog drafts you started six months ago, or just a vague feeling that you should be blogging without the faintest idea what would actually help your business.

So you sit down to write and immediately start wondering:

What should I write about?
Is anyone actually searching for this?
Does this topic have anything to do with what I sell?
Should I be writing for Google? AI? My clients? All of them?


And suddenly the blinking cursor has been staring at you for 45 minutes when you could have been doing something productive. 

You don’t need more ideas. You need a strategy for choosing the right ones.

IT’S NOT THAT YOU HAVE NOTHING TO SAY

Does this sound familiar? 

Your blog should have a job to do.

Publishing whatever comes to mind when inspiration strikes might give you a blog, but it doesn’t necessarily give you a marketing strategy.

Your posts should work together to help the right people discover you, understand your expertise, and answer the questions standing between them and your offer. 


I'm ready

BECAUSE RANDOM BLOGGING IS STILL RANDOM MARKETING

"Jackie was incredibly patient in bridging that gap. She met me exactly where I was — respecting my background, while thoughtfully guiding me toward best practices that made sense for a solo founder and a growing recovery-focused business. She seemed genuinely invested in my success. Jackie is thoughtful, collaborative, and deeply knowledgeable."

Tom Pickels, True north sober support

01

Introducing

SEO-BACKED BLOG STRATEGY

I’ll figure out what you should write. You bring it to life.

We’ll start with your business, your offers, your audience, and what you want to be known for.

I dig into the research to find the overlap between what your people are searching for, what they need to know before they’re ready to buy, and what you have to say about it.

From there, I’ll turn those opportunities into a strategic roadmap for your next 4, 8, or 12 blog posts.

You’ll know what to write, why you’re writing it, how to structure it, and how each piece supports the bigger picture.

Then you get to do the part you’re actually good at:

Talk about your work.





A clear course for content that moves your business forward

SEO DETAILS FOR EVERY POST

Suggested title tags and meta descriptions are already mapped out, so you’re not Googling “what the hell is a meta description?” after you finish writing.

YOUR 4, 8, OR 12-POST ROADMAP

You’ll get strategically chosen topics designed to work together as a useful content library—not a collection of random posts.

SEO + KEYWORD RESEARCH

I research how your people are searching and find opportunities that make sense for your business—not somebody else’s content calendar.

BUSINESS + AUDIENCE DEEP DIVE

We start with what you do, who you help, what you sell, and what your clients need to understand before they’re ready to buy.

MY REPURPOSE-READY BLOG TEMPLATE

You’ll have a clear structure to write from that also makes it easier to pull ideas for email and social later.

WHAT's INCLUDED?

FEEDBACK ON EVERY DRAFT

You write it. I review it and leave clear, written feedback directly in your Google Doc before you publish.

I’m Jackie—a content strategist, blog writer, former librarian. Figuring out what people are looking for and connecting them with the right information is kinda my thing. 

I used to help people find the answers. Now I help make sure your answers get found.
With two master’s degrees in writing and an MSLIS, research and writing aren’t add-ons to what I do. They are what I do.




Read my story

You're the captain. I'm the overachieving and annoyingly eager first mate. 

Once you draft each post, I’ll review it through the lens of the strategy we created.

I’ll show you what’s working, what could be clearer, and where we can make the piece stronger.

You keep your expertise and your voice.

I make sure the strategy actually makes it onto the page.

No wondering if you did it “right" or disappearing into an SEO rabbit hole halfway through your draft.

get started

this is not a solo voyage

A focused place to start.

4 posts

$600

12 posts

$1,800

8 posts

$1,200

Choose Your SEO Blog Strategy Package

Get a strategic plan for four SEO-informed blog posts, including researched topics, keywords, titles, meta descriptions, and feedback on each draft.

Build your content runway.

Map out eight strategic blog posts so you know what to write, what your audience is looking for, and how each post fits into the bigger picture.

Your year of blog content, mapped out.

Walk away with a strategic topic for every month of the year—plus the research and guidance to turn each one into a blog worth publishing.

CHART YOUR COURSE

Want to take your content even further?


Add Content Repurposing




Once you’ve written your blog post, I’ll map out 8 social media caption ideas + 4 email angles pulled directly from it—so one good idea can keep working across the rest of your marketing.

+ $99 per post

Rather have the blog writing done for you? 

 If having a strategy sounds great but actually sitting down to write the posts does not, Anchor Content is for you.  I handle the research, strategy, writing + repurposing. You bring the expertise. 

ON SECOND THOUGHT...

explore anchor content